To celebrate our launch use

EOPLAUNCH

code to enjoy free worldwide shipping

Exclusive Community

Join our private club with your email to be always updated with the latest news, special offers, and exclusive contents.

CLEAN

-

VEGAN

-

CLINICALLY

TESTED

-

CRUELTY

FREE

-

EU

APPROVED

-

CLEAN

-

VEGAN

-

CLINICALLY

TESTED

-

CRUELTY

FREE

-

EU

APPROVED

-

CLEAN

-

VEGAN

-

CLINICALLY

TESTED

-

CRUELTY

FREE

-

EU

APPROVED

-

CLEAN

-

VEGAN

-

CLINICALLY

TESTED

-

CRUELTY

FREE

-

EU

APPROVED

-

CLEAN

-

VEGAN

-

CLINICALLY

TESTED

-

CRUELTY

FREE

-

EU

APPROVED

-

CLEAN

-

VEGAN

-

CLINICALLY

TESTED

-

CRUELTY

FREE

-

EU

APPROVED

-

CLEAN

-

VEGAN

-

CLINICALLY

TESTED

-

CRUELTY

FREE

-

EU

APPROVED

-

Step into our Persian skincare sanctuary!

Join now and unlock the secrets of ancient beauty, plus free worldwide shipping.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

What is Persian Beauty?

Persian beauty stems from thousands of years of time-tested ingredients, youthful elixirs and wellness regimes. From saffron, rosewater to turmeric and almond oil, Persian women swear by natural, toxin-free ingredients to nourish their complexion.  

Persian women have also perfected their beauty ritual beyond maintaining external appearances – their beauty ritual also focuses on internal wellbeing.

Frequent visits to exotic hammams allow them to cultivate regular self-care regimes to detox and rejuvenate. Their remarkable beauty and radiant skin start from within.

Learn More
Iranian Beauty secrets

About Essence of Persia

Essence of Persia is the first skincare brand catering specifically to the modern Persian woman. Founded in 2020 by French-Persian entrepreneur Diana Azimi, we pride ourselves on formulating all of our products with natural, active, vegan ingredients free from toxins.

The foundation of our products begins with the finest Persian ingredients combined with modern science. Every drop of Essence of Persia is steeped in our passion for skincare and wellbeing – passed down from queens of the ancient Persian empire, into our grandmothers, into the hands of the modern woman.

Our formula is thoroughly tested for maximum efficacy. Using powerful active ingredients, we are committed to delivering proven results that you can see and feel.

Founder’s Beauty Heritage 

Meet founder Diana, whose mission—rooted in her grandmother’s timeless wisdom—is to share the transformative secrets of Persian skincare with the world.

As Featured In

"Imagine stepping into a steamy Persian hammam, the air thick with exotic scents…Such was the beautiful piece of childhood memory that sparked Diana Azimi’s lifelong passion for skincare."

– The Honeycombers Lifestyle Guide (Singapore, Hong Kong, Bali)

Select Your Currency

CAD

Canada

EUR

Europe

HKD

Hong Kong

INR

India

IDR

Indonesia

MYR

Malaysia

SGD

Singapore

CHF

Switzerland

AED

United Arab Emirates

GBP

United Kingdom

USD

United States